1. Information We Collect

We collect information in three primary categories: device/usage data, appointment/patient data, and SMS-related data (if you opt in).

a. Device & Usage Information

When you visit our website, we automatically collect technical data such as:

• Browser type and version

• IP address

• Time zone

• Cookies or similar identifiers

• Pages you view and how long you stay on each page

• Referral sources (ads, search engines, links, social media, etc.)

• General website interaction patterns

This information helps us understand site performance, detect security issues, and improve user experience.

We collect this through:

• Log files (record IPs, browsers, referring pages, timestamps)

• Tags, pixels, and web beacons (monitor traffic and engagement)

b. Appointment & Patient Information

When you schedule an appointment or complete any intake form, we collect personal and clinical information such as:

• Name

• Contact details (email, phone number, address)

• Insurance information

• Payment details (including card data processed through secure third parties)

• Medical or mental health intake responses

• Any information required for evaluation, diagnosis, or treatment

All patient data is managed in secure, HIPAA-compliant systems.
Only authorized personnel who are trained in privacy and confidentiality have access.

c. Mobile Number & SMS Consent Information

If you voluntarily provide your phone number and opt in to SMS/text messaging, we collect:

• Mobile number

• SMS opt-in status

• Communication preferences

• Message history (to comply with TCPA and carrier requirements)

Mobile numbers collected for SMS consent will NOT be shared with any third party or affiliate for marketing purposes.

Submitting your phone number does not require consenting to SMS messaging.

2. How We Use Your Information

We use information only for legitimate clinical, operational, and business purposes, including:

Appointment & Care Management

• Scheduling and confirming appointments

• Sending reminders and follow-ups

• Processing billing and insurance

• Coordinating care or sharing instructions

Website Functionality & Security

• Detecting and preventing fraud

• Monitoring site performance

• Improving usability and content relevance

Marketing & Communications (Only With Consent)

• Optional newsletters or service updates

• Optional promotional messaging (only if opted in)

• You may opt out of marketing at any time

Your information is never sold.

3. SMS Consent & Communication (RingCentral)

We use RingCentral to deliver SMS communications.

If you opt in to SMS messaging, you may receive text messages related to:

• Appointment reminders

• Scheduling updates or cancellations

• Billing or account notifications

• Follow-up messages

• Optional promotions or service updates

Your Rights & Requirements

• SMS consent is not required to receive services

• You may opt out anytime by replying STOP

• Message and data rates may apply

• Message frequency varies based on your text communication activity.

By providing your phone number, you agree to receive text messages from Top Tier Psychiatry regarding appointments and updates. Message/data rates may apply. Reply STOP to unsubscribe. Consent is not required for care.

Compliance

Our messaging program complies with:

• TCPA (Telephone Consumer Protection Act)

• CTIA guidelines

• HIPAA privacy standards

• Wireless carrier requirements
  
  

4. Help

If you need assistance with SMS messages, you may:

• Reply “HELP”

• Visit: https://toptierpsych.com

• Call us at: (702)703-5597

5. How We Share Your Information

We only share your information when necessary and appropriate:

a. Trusted Third-Party Vendors

For services such as:

• Website hosting

• Appointment scheduling

• Payment processing

• Insurance billing

• Secure communication systems

• Marketing tools (only with consent)

These partners must protect your data under strict agreements.

b. Legal Requirements

We may share information to comply with:

• Court orders

• Subpoenas

• Government or regulatory requests

• Mandatory reporting laws

c. No Selling of Data

We never sell personal, clinical, or SMS-related information.

6. Advertising, Analytics & Tracking

We may use anonymized data with tools such as Google, Meta, or Bing to improve ads and site performance.

You may opt out of personalized advertising through:

• Google Ads Settings

• Meta Ad Preferences

• Bing Ad Settings

• Digital Advertising Alliance Opt-Out Portal

We do not use tracking tools to collect protected health information.

7. Data Retention

We retain information only as long as necessary to:

• Provide clinical care

• Meet legal and regulatory obligations

• Maintain required records

You may request deletion of certain non-clinical data at any time.

8. Do Not Track Signals

Our site does not alter data practices based on “Do Not Track” browser settings.

9. Minors

Our website and services are not intended for individuals under 18 years of age.
Minors should not submit personal information through our website.

10. Security

We implement administrative, technical, and physical safeguards to protect your data, including:

• HIPAA-compliant communications

• Encrypted storage systems

• Access-based permissions

• Regular security audits

However, no online system is 100% secure. Use the site at your own discretion.

11. Changes to This Policy

We may update this Privacy Policy periodically.
The “Last Updated” date will be revised whenever changes are made.

Continued use of our website means you accept the updated terms.

12. Contact Us

If you have questions about this Privacy Policy or your information, contact:

Top Tier Psychiatry
Website: toptierpsych.com/
Email: [email protected]
Phone: (702)703-5597